Why I work with them:
Because Mountain House is a homegrown Oregon brand. Because their freeze-dried meals encourage people to explore the outdoors beyond a quick hike. Because having some just-add-water meals and gallons of water in my garage makes me feel a bit more prepared for “just in case” scenarios, and let’s face it, there are a lot of them looming. I strive to reduce the amount of waste I create, and single-use packaging is certainly contrary to my efforts toward a zero waste lifestyle. But frankly, I’m their customer. I don’t have the time or resources to freeze dry my own food, but freeze dried food makes sense to me. I do use Mountain House meals when I go backpacking. And I do have them on hand for “just in case”. And I love that the company is continually looking at ways to innovate to incorporate organic, non-gmo ingredients, and to explore more efficient packaging, effectively reducing waste. For these reasons alone, theirs is a story I believe in. Also, I really love the Mountain House Apple Crisp. If we adventure together you should probably bring your own … just in case.
What I do for them:
I answer a lot of social media messages! I manage Mountain House’s online communications strategy, including social media, content and community management, Facebook, Instagram, and display advertising, B2B and B2C email marketing campaigns, brand partnerships and influencer collaborations, and I manage the brand ambassador program, working alongside some incredibly fascinating humans.